Why banana quality is important?
While price, good deals and convenience of shop remain key battlegrounds, the quality of fresh produce is among top drivers to select a store with banana amongst the top fruits that embodies the quality of the produce section.
If these fruits meet shoppers’ freshness standards, then the whole produce section probably meets the criteria of a high quality, fresh produce department.
What goes in each box?
Quality is in our DNA, from farm to shelves. Part of the Chiquita difference is our company wide, laser-like focus on providing quality products for our consumers and quality standards service for our business partners. This focus is built into the DNA of Chiquita, and it can be found in every area of our businesses – from seed to shelf! The symbol of this quality has been represented for the last 70 years with our famous, iconic Blue Sticker. Our team – the employees behind our sticker – is what makes our quality products so special.